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The Beauty Biz™ Show

Hosted by celebrity esthetician & industry expert Lori Crete, each Beauty Biz Show episode is designed to help you tap into your best success and leave you feeling inspired to build the beauty biz of your dreams! Featuring industry icons and gurus, revenue-driving tips and motivational messages, Lori and her guests inspire you to burst through stagnant industry norms to flourish in your profession and make a beautiful, abundant living doing what you love. A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark. For more about Lori & the Beauty Biz Club, visit https://beautybizclub.com.
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The Beauty Biz™ Show
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Now displaying: 2024
Apr 22, 2024

Listen to this episode to learn which little piece of Jay's business Lori brings into her spa suite every day and how he helps Lori manage working in a small dark room throughout the day.

"Customer service...is such an opportunity for a business to really shine." - Jay Nixon.

Learn more about The Beauty Biz Show at http://www.loricrete.com/202

Apr 8, 2024

Listen in to learn how to communicate your cancellation policy to your clients and how much you should charge for canceled appointments. 

"I boldly follow the exact system that I am sharing with you today and my clients respect my business because I clearly communicate with them." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/201 

Mar 25, 2024

The Beauty Biz Show is celebrating its 200th episode with the return of my second-ever guest on the show, Renée Rouleau. Listen in to learn how to plan a spa pop-up, what an average day looks like running an e-commerce brand, and which magic beauty product you should try next.

"Every product I created was because of something I knew about skin; what I saw with my very own eyes, what I touched with my hands and that's who should be selling my products." - Renée Rouleau.

Learn more about The Beauty Biz Show at http://www.loricrete.com/200

Mar 11, 2024

Today's guest Wende Zomnir is the co-founder and founding partner of the iconic Urban Decay makeup brand. Listen to this episode to learn how to conceptualize your first product, how to deal with waste in the makeup industry, and why you shouldn't be afraid to negotiate everything.

"We wanted to combine a super high quality of prestige and the more fun kooky aspects of the self-expression piece." - Wende Zomnir.

Learn more about this episode of The Beauty Biz Show at loricrete.com/199

Feb 28, 2024

Today I talk about five false esthetician setbacks common in our industry, and I share ways to reframe these "setbacks." I have been through all of these setbacks, and they have each brought me a deeper understanding of my profession. In this episode, I explain how to build resilience and power up your beauty business.

"Continuously learning from your challenges will empower you to overcome these false setbacks and emerge as a stronger person." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/198

Feb 12, 2024

In this episode, Lori explains what esthetician energy is and how you can harness it to attract abundance -- as well as amazing new clients -- without the overwhelm. 

"What you put out is what you create and what you receive in your space." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/197

 

Jan 29, 2024

Listen in to learn how Sabrina Scott uses Google reviews and community networking to get her business booked perfectly and what it has been like to hire a lobbyist to help her get the laws updated in her state.

"We need to get the ball rolling with a bill that will update laws and help us have the language where it needs to be updated. The skincare has changed so much in the last decade." - Sabrina Scott.

Learn more about this episode of The Beauty Biz Show at loricrete.com/196

Jan 15, 2024

In this episode, I circle back and assess how I have moved forward this past year. I share my experience working at my first trade show and what I learned from the first time I was left speechless by a client.

"Hard conversations stick and I decided to have a lot of them in 2023." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/195

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