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The Beauty Biz™ Show

Hosted by celebrity esthetician & industry expert Lori Crete, each Beauty Biz Show episode is designed to help you tap into your best success and leave you feeling inspired to build the beauty biz of your dreams! Featuring industry icons and gurus, revenue-driving tips and motivational messages, Lori and her guests inspire you to burst through stagnant industry norms to flourish in your profession and make a beautiful, abundant living doing what you love. A finalist for American Spa Magazine’s 2017 Women in Wellness Mentor of the Year, Lori is a highly sought after industry expert and licensed celebrity esthetician. Owner of Southern California’s Spa 10, she is also the founder of The Beauty Biz Club™, a success-based society dedicated to helping beauty practitioners around the world fill their schedule, increase profits and break through to the 6-figure mark. For more about Lori & the Beauty Biz Club, visit https://beautybizclub.com.
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The Beauty Biz™ Show
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Archives
Now displaying: Page 1
Mar 25, 2024

The Beauty Biz Show is celebrating its 200th episode with the return of my second-ever guest on the show, Renée Rouleau. Listen in to learn how to plan a spa pop-up, what an average day looks like running an e-commerce brand, and which magic beauty product you should try next.

"Every product I created was because of something I knew about skin; what I saw with my very own eyes, what I touched with my hands and that's who should be selling my products." - Renée Rouleau.

Learn more about The Beauty Biz Show at http://www.loricrete.com/200

Mar 11, 2024

Today's guest Wende Zomnir is the co-founder and founding partner of the iconic Urban Decay makeup brand. Listen to this episode to learn how to conceptualize your first product, how to deal with waste in the makeup industry, and why you shouldn't be afraid to negotiate everything.

"We wanted to combine a super high quality of prestige and the more fun kooky aspects of the self-expression piece." - Wende Zomnir.

Learn more about this episode of The Beauty Biz Show at loricrete.com/199

Feb 28, 2024

Today I talk about five false esthetician setbacks common in our industry, and I share ways to reframe these "setbacks." I have been through all of these setbacks, and they have each brought me a deeper understanding of my profession. In this episode, I explain how to build resilience and power up your beauty business.

"Continuously learning from your challenges will empower you to overcome these false setbacks and emerge as a stronger person." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/198

Feb 12, 2024

In this episode, Lori explains what esthetician energy is and how you can harness it to attract abundance -- as well as amazing new clients -- without the overwhelm. 

"What you put out is what you create and what you receive in your space." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/197

 

Jan 29, 2024

Listen in to learn how Sabrina Scott uses Google reviews and community networking to get her business booked perfectly and what it has been like to hire a lobbyist to help her get the laws updated in her state.

"We need to get the ball rolling with a bill that will update laws and help us have the language where it needs to be updated. The skincare has changed so much in the last decade." - Sabrina Scott.

Learn more about this episode of The Beauty Biz Show at loricrete.com/196

Jan 15, 2024

In this episode, I circle back and assess how I have moved forward this past year. I share my experience working at my first trade show and what I learned from the first time I was left speechless by a client.

"Hard conversations stick and I decided to have a lot of them in 2023." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/195

Dec 4, 2023

Listen in to learn how to give yourself grace and ways you can feel put together at work even when you feel broken inside.

"People come to us to look and feel better and at work, we need to show up from a place of calm and giving." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/194

Nov 6, 2023

Listen in as Lori shares what highly successful aestheticians talk about when they get together.

"You have to think differently to welcome new and different into your life." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/193

Oct 23, 2023

Comparing ourselves to others can be draining, so today I highlight three comparisons that matter to your beauty biz and why. Listen in to learn why Lori stopped using the term "six-figure esthetician" and how the phrase "booked perfectly" was born.

"The abundant aesthetician focuses on passion and profits, not just six figures." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/192

Oct 2, 2023

Listen in to learn the biggest benefit of the Beauty Biz Club, how to market your spa to all income levels, and why Lori calls her spa the loudest spa in the world.

"You can't have one foot in and one foot out." - Cherrie Sludock.

Learn more about this episode of The Beauty Biz Show at loricrete.com/191

Sep 18, 2023

Listen to learn Lori's "no-longers," how much time to spend on social media daily, and tips for creating genuine connections with your followers.

"It is time to let go of this unrealistic expectation and embrace the beauty of imperfection. And isn't that kind of what we do for skin?" - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/190

Aug 21, 2023

Lori shares some key insights that will help you with turning your passion for beauty into a profitable venture outside the treatment room.

"Here's to you stepping outside the treatment room to create some additional abundance." - Lori Crete. 

Learn more about The Beauty Biz Show at http://www.loricrete.com/189

Aug 7, 2023

CEO, author, and mother Lydia Fenet talks about navigating feelings of self-doubt and how to harness positivity as a power tool.

"When you allow yourself to go into those sprints and then pull back in those plateaus, you give yourself time to dream and ideate and to think about the things that you want to do." - Lydia Fenet. 

Learn more about The Beauty Biz Show at http://www.loricrete.com/188

Jul 24, 2023

Espieve mineral sunscreen founder Jamie Ortiz explains what it means to "know your why," the difference between being fully booked and booked perfectly, and how she knew when she was successful. 

"Are you successful being fully booked for six weeks or are you just working and being booked?" - Jamie Ortiz.

Learn more about The Beauty Biz Show at http://www.loricrete.com/187

Jul 10, 2023

Learn why now is a good time to welcome in what you want, how to find your passion project, and why you need a business exit plan.

"Slow the f- down. It might be the only way you're ever going to get out of the stuck and confused phase." - Lori Crete. 

Learn more about The Beauty Biz Show at http://www.loricrete.com/186

Jun 19, 2023

Eyebrow specialist Joey Healy shares how to find a salon space, how long he spends with each client, and how often to get a brow touch-up.

"Education, personal warmth, attention to detail, personalized plan -- that's just how I did brows and now they are real pillars of the philosophy as we continue to scale and grow." - Joey Healy.

Learn more about The Beauty Biz Show at http://www.loricrete.com/185

Jun 5, 2023

Owner of Dermascope Magazine Amanda Strunk Miller offers tips for managing overwhelm and balancing work with family.

"I never have a bad day at work." - Amanda Strunk Miller. 

Learn more about The Beauty Biz Show at http://www.loricrete.com/184

May 15, 2023

In this episode, Lori shares four key outside-the-biz elements that you must get familiar with if you want a profitable practice. This applies to both beauty biz newbies and large beauty businesses.

"A profitable beauty business is kind of like treating acne: to get the skin clear, you most likely have to pay attention to both topical and internal factors." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/183

May 1, 2023

In this episode, I will be sharing some of the most effective power tools that you can use right now to stay ahead of the curve and achieve your professional goals. So, let's get started!

"You have to work extra hard to create a good experience, you'll get less exposure for a good experience, and a lot more exposure for a bad experience." - Lori Crete. 

Learn more about The Beauty Biz Show at http://www.loricrete.com/182

Apr 17, 2023

Listen to this episode to learn why getting yourself in order leads to you feeling more positive, the best questions to ask a potential hire, and why Kristen doesn't like the word "journal".

"Many of us right now are still feeling moments of being stunned at what we went through." - Lori Crete.

Learn more about this episode of The Beauty Biz Show at loricrete.com/181

Apr 3, 2023

Listen to this episode to learn about profit-possibility in your beauty business and discover where the spa business money sucks hide out.

"There's never been a better time to look at the stuff you have invested in and see where you can implement some strategy to make it useable and simplify what you're doing so you can start collecting profits." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/180

Mar 20, 2023

Listen in to learn which factors determine success in the beauty business sector, why we need to pay attention to market trends, and how to combine simplicity with innovation in your business model.

"It is crucial to be flexible and adaptable right now." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/179

Mar 6, 2023

Vibes Candles Founder Lex Dascoli shares how she decided to become a candlemaker, what her job entails, and what her best and worst days look like as a beauty entrepreneur.

"In a time of darkness you find your light again, and my light was literally Vibes Candles." - Lex Dascoli.

Learn more about The Beauty Biz Show at http://www.loricrete.com/178

Feb 20, 2023

Today I share seven (maybe even eight) signs that you were meant to be a beauty entrepreneur.

"If you are not surrounded by other entrepreneurs, most of these people...are probably looking at you like you're speaking a foreign language." - Lori Crete.

Learn more about The Beauty Biz Show at http://www.loricrete.com/177

Feb 6, 2023

Listen to this episode as Crystal Booth defines what business growth means to her, how to reinvest in your team and business model, and how to get involved in franchising.

"Performing a service is one element of what you do, but also you have to remember that you are hosting a guest." - Crystal Booth.

Learn more about The Beauty Biz Show at http://www.loricrete.com/176

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